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10 Simple Affiliate Email Templates that Work (Copy & Paste)

Want to keep your affiliates engaged? Use these ready-made email templates. From welcome emails to re-engagement messages, this guide has everything you need.

affiliate email templates cover

Last updated on March 20, 2025

Have you ever drafted a perfect affiliate email only to be lost in the inboxes? No clicks, no conversions—just radio silence?

Well, the truth is, the success of affiliate marketing is not just about having the right product. It’s also about how you present it. And that’s precisely where well-crafted email templates help you.

A well-crafted email can help you grab your affiliates’ attention, give them the right tools, and motivate them to promote your products effectively.

In this article, we’ve put together ready-to-use affiliate email templates for the most important scenarios.

But first, let’s learn some principles of writing a great email.

How to craft engaging affiliate emails?

Writing affiliate emails is not just about listing product features and adding links. It’s more about grabbing attention, building trust, and driving action.

So if you want to write an effective affiliate email, you should first clear your basics:

  • Always start with a clear goal—do you want more clicks, sign-ups, or direct sales? Every line in your email should push toward that goal.
  • Your subject line makes or breaks your email. It won’t get opened if it doesn’t spark curiosity or offer value. Test different subject lines to see what works best.
  • Personalization isn’t optional. Even in bulk emails, adding the recipient’s name or referencing past performance makes your message feel more relevant.
  • Don’t just list features—sell the outcome. Instead of saying “Get X cushion, soft branded materials.” say “Sleep better every night with a cushion that feels just right.”
  • A strong call to action is non-negotiable. Tell affiliates exactly what to do next.
  • Keep it short. No one has time to read long emails. Make your key points pop with bullet points, bold text, or a quick video.

Now that you know the basics, let’s put theory into practice. Here are some ready-to-use affiliate email templates.

Types of affiliate email templates

Here are some of the top affiliate email templates that store owners can send to their affiliates to maximize conversions and keep their audience engaged.

Welcome email

Product promotion email

Limited-time offer email

Content sharing email

Performance update email

Re-engagement email

Holiday or seasonal promo email

Leaderboard & competition email

Testimonial or case study email

Thank you & milestone email

Level up your affiliate game with Affiliate for WooCommerce

Your email game is now set, but let’s be real—that’s just the start.

Keeping your affiliates engaged, motivated, and driving sales takes more than just a few well-crafted emails.

That’s where Affiliate for WooCommerce comes in. It’s not just about setting up an affiliate program — it’s about ensuring it runs smoothly and drives real results.

Affiliate for WooCommerce plugin is a powerful affiliate plugin. It allows you to recruit affiliates, set commissions, and launch marketing campaigns without complications.

Affiliate for WooCommerce plugin dashboard

Let’s discuss how this plugin can elevate your affiliate game and help you keep your affiliate engaged and motivated.

  • Single-screen interface: Manage everything from one screen—track sales, monitor commissions, and oversee affiliates without switching tabs.
  • Auto or manual affiliate approval: Choose automated approvals for speed or manual approvals for better control.
  • Automated email notifications: Sends instant updates for registrations, approvals, and payouts.
  • Automated welcome emails: Sends a welcome email with program details and login credentials.
  • Marketing campaigns: Create affiliate campaigns with images, videos, PDFs, swipe files, logos, banners, e-books, and terms. Share them, and affiliates are ready to go! In fact, you can use campaigns to share email templates with affiliates.
  • share affiliate email templates via campaigns
  • Faster payouts: Process payouts quickly via PayPal, bank transfer, or store credit.
  • Affiliate dashboard: A portal where affiliates can track earnings, referrals, and performance.
  • Referral tracking: Uses cookies and unique links for precise commission tracking.

And the counting goes on.

So, whether launching your first affiliate program or optimizing an existing one, Affiliate for WooCommerce simplifies everything.

View the live demo

Conclusion

Affiliate marketing isn’t just about signing people up—it’s about keeping them engaged and motivated. The right email strategy sets the tone and allows you to keep the conversation going.

Also, if you’re ready to take your affiliate program to the next level, try Affiliate for WooCommerce today and turn your affiliates into a revenue-driving force!

Get Affiliate for WooCommerce today

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